Help or On Sale which the user only needs to select. Send Receive API Customer support can send and receive text and images via this interface. Since the beginning of July Messenger Platform.has also been able to send GIFs audio video and other file types in order to sharpen the company s profile. picture c Link to user account Since the update users have been able to link their Messenger account with a retailer s customer account via a secure connection. This option must be activated. Control at the user The commercialization of a chat program that was once used purely for private purposes automatically raises privacy concerns. Users can mute or block unwanted communications. Developers and companies must comply with strict rules Facebook emphasized in the announcement of the new service. Bot developers can now also be rated by users but the respective number of stars is not yet public.
Messenger codes and links image Image Facebook Messenger whatsapp mobile number list Five days before the launch of the Messenger platform Facebook had introduced easier ways to get in touch. Customers can get in touch directly via messenger links based on the pattern url m.me username. Clicking on the link opens a conversation with the retailer in Messenger. Messenger codes work on the same principle and are similar to those of Snapchat. Instead of a link the code with the profile picture in Messenger is scanned using the cell phone camera and a thread opens with the desired conversation partner. The links and codes can be used on the company website in advertisements or social networks. You can find your unique code on your Facebook page.
Conclusion Fast support is crucial It is true that messenger apps still play a marginal role in customer service compared to telephone or e mail. However the growth forecasts for digital services will fundamentally change this distribution in the future. Online savvy customers already like to communicate with companies via chat tools. In a survey by ECC Cologne and iAdvize around percent of around consumers stated that they had already communicated with a company online in real time for example via Facebook Messenger or WhatsApp. There is a particular need for questions about the product and complaints. This direct line to the customer is a must for large companies in the future and can represent an important service advantage for smaller retailers.